Ok, so this post is for the hard core beauty gals out there (and for those who don't know, now you know!)
Every year, the creme de la creme of the beauty world get together for the annual Cosmetic Executive Women (CEW) Beauty Insider's Choice Awards. It's like the Golden Globes of the beauty world....kind of a big deal to have that hot pink seal of approval on your product!
According to a statement released by Carlotta Jacobson, CEW President, women are looking for "performance and value" when they buy beauty products.
"With the CEW Beauty Awards, consumers have the advice of more than 4,000 beauty experts to lead them to the best products the industry had to offer."
The event is held yearly at the Waldorf Astoria Hotel in New York; a great venue, but the lunch always consists of a dried up piece of chicken with some type of weird sauce drizzled over it. Needless to say, I never really eat it, but the deserts are always good!
Each product is voted on by the members of CEW (i.e. at least 4,000 professionals). Some interesting tidbits:
-Nearly 550 products were entered by 260 beauty brands
-140 finalists were chosen across 28 categories
-Categories range from makeup to hair care, sun to scent
-Both mass and prestige products were honored
This year, the luncheon was hosted by actor Mario Cantone (best as known for his role as the wedding planner in Sex and the City The Movie). He was a pretty funny host...very loud and even cracked jokes on some of the The Real Housewives of NY who were there! Music artist Shontelle (she's a spokesmodel for VEET and is having an event next week which I'll attend and report back to you on) was also there. One of the best parts about attending the luncheon is that you get a bag full of the winners (i.e. free beauty products!) at the end of the luncheon.
With that said, behold! I give to you the 2009 CEW Beauty Awards winners. Check out www.cew.org for more info!
BATH AND BODY
Body Treatment - Mass
Avon Products, Inc. Anew Clinical Professional Stretch Mark Smoother
Body Treatment - Prestige
Ojon Tawaka™ "The Ball"
Scented Bath & Body - Mass
Vickery & Clarke Natural Apothecary Eucalyptus & Peppermint Cold & Sinus Soak
Scented Bath & Body - Prestige
Fresh Fig Apricot Bath and Shower Gel
FACIAL SKINCARE
Acne Treatment
Clean & Clear® Advantage® Blackhead Eraser™ Exfoliating Cleanser
Anti-Aging - Mass
Olay Regenerist 14 Day Skin Intervention
Anti-Aging - Prestige
Clinique Even Better Skin Tone Corrector
Cleanser & Scrub - Mass
Neutrogena Wave™ Power Cleanser and Deep Clean Foaming Pads
Cleanser & Scrub - Prestige
Fresh Appleseed Brightening Exfoliant
Eye Treatment - Mass
Garnier Nutritioniste Skin Renew Anti-Puff Eye Roller
Eye Treatment - Prestige
Shiseido White Lucent Brightening Eye Treatment
Moisturizer - Mass
Olay Definity Color Recapture
Moisturizer - Prestige
ESTÉE LAUDER Time Zone Line and Wrinkle Reducing Moisturizer SPF 15
HAIR
Hair Care, Style & Coloring - Mass
Avon Products, Inc. Advance Techniques Grey Root Touch-Up
Hair Care, Style & Coloring - Prestige
Living Proof, Inc. Straight Making No Frizz Styling Cream for Medium to Thick Hair
MAKEUP
Eye Product - Mass
L'Oréal Paris Double Extend Beauty Tubes Mascara
Eye Product - Prestige
Lancôme Ôscillation
Face Product - Mass
CoverGirl Simply Ageless Foundation
Face Product - Prestige
Giorgio Armani Face Fabric Foundation
Lip Product - Mass
Avon Products, Inc. Pro-To-Go Lipstick
Lip Product - Prestige
YSL Rouge Volupté Silky Sensual Radiant Lipstick SPF 15
MEN’S GROOMING
Men’s Grooming
ZIRH Holdings LLC Drenched
SCENT
Men's Scent
PUIG USA Prada Infusion d'Homme Eau de Toilette Spray
Fragrance Supplier: GIVAUDAN
Women's Scent - Mass
Avon Products, Inc. Bond Girl 007
Fragrance Supplier: FIRMENICH
Women's Scent - Prestige
Harajuku Lovers Fragrances "G"
Fragrance Supplier: FRAGRANCE RESOURCES
SUN
Sun Product - Mass
AVEENO® Continuous Protection Sunblock Spray SPF 70™
Sun Product - Prestige
Clarins Delicious Self Tanning Cream
INDIE BEAUTY AWARD
NIA 24®